Founding UK Editor-in-Chief of WIRED and author of the bestselling book Non-Bullshit Innovation
Between Keynotes and discussion panels
+40
Speakers
January 16, 2026
Pavilhão de Portugal,
Lisbon
BOOST 2026
Seizing the
Future Edition
This is how the 2025 edition was
The future of tourism starts here.
BOOST is back for a new edition, more ambitious, innovative, and transformative than ever. Organized by NEST – Tourism Innovation Center, the flagship project of the Tourism 4.0 initiative, BOOST 2026 is the meeting point for those who want to rethink the sector, accelerate ideas, and help position Portugal as a global hub for innovation and talent in tourism.
The edition that shapes the future
After the success of previous editions, BOOST 2026 expands its mission with an innovative program designed for professionals and decision-makers who want to lead the digital, sustainable, and human transformation of the sector.
With over 600 expected participants, dozens of national and international speakers, and dynamic formats for sharing, capacity building, and networking, BOOST 2026 promises to be the most visionary edition yet.
At BOOST 2026, NEST reinforces its commitment to innovation and the transformation of tourism. This will be a space where ideas, technology, and people come together, promoting collaboration, experimentation, and strategic vision for a more digital, sustainable, and human sector.
A unique opportunity to experiment, co-create, inspire, and accelerate.
Join the movement.
If you are a professional, decision-maker, entrepreneur, or visionary in the sector, this event is for you.
Welcome to BOOST 2026.
Os temas que marcam agenda dos profissionais de Turismo
Storytelling
Liderança
Artificial intelligence
Consumer insights
Inovação & Criatividade
Cyber segurança
Data Analytics
Sustentabilidade
Marketing Digital
Território
Ativos imateriais
President of ENIT SpA, the Italian Tourism Board
Alessandra Priante
Futurist, Director of Tech Futures & Innovation at the Copenhagen Institute for Futures Studies, Co-lead do CIFS Horizon 3 AI Lab
Bugge Holm Hansen
Founder & Editor FutureTravel
Ana Metz
Senior Innovation Consultant at Beta-i
Ana Saraiva
Industry Manager, Travel at Google
António Correia Neves
Director of MACAM
Adelaide Ginga
Professor at ISEG and President of CESA
Eduardo Moraes Sarmento
Account Director HBX Group
João Gomes
Cultural Producer, Curator and Manager – Brazil | Portugal
Lu Araújo
Advisor to the Board of Directors, Fundação Centro Cultural de Belém
Madalena Reis
Country Manager Bolt Rides Portugal
Mario de Morais
Executive Director of NEST – Tourism Innovation Center Portugal
Roberto Antunes
Partner Making Communication & Experiences Powerhouse
Tânia Makiese Areias
CEiiA - Director of the Smart & Sustainable Living Unit
Vladimiro Feliz
Engineer and founder of inlea
Xavier Simó
To innovate, empower, enhance, and accelerate with:
- Industry leaders
- International keynotes
- Territorial transformation cases
- Thematically integrated panels
- Studies and reports on source markets
- Technological cases
- Startups
NEST Founders































