

THE STARTUP
Belmullet Boat Charters operates from Blacksod, County Mayo, Europe’s most westerly point, offering exhilarating maritime adventures around the iconic Blacksod Lighthouse and stunning Inishkea Islands. With over 20 years of experience and a fleet grown from one to four vessels, the company is pioneering sustainable growth through digital innovation. Facing €190 daily operational costs for traditional ticketing (€19,000 per season) with limited booking hours, they’re implementing a digitally-driven self-service ticket office on Blacksod Pier. This solution eliminates staffing costs, enables 24/7 bookings, and provides a scalable model for coastal tourism SMEs seeking enhanced customer accessibility whilst reducing operational expenses.
